Net Neutrality and Why You Should Care
Wednesday, July 12 was the Internet-wide Day of Action to Save Net Neutrality. Internet companies and activists used that day
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Marketing
Cassell’s Hamburgers Melts the Heart of David Chang
There’s an old saying that the way to a man’s heart is through his stomach. This is certainly true when
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‘Fearless Girl’ and Burger King Are Early Winners at Cannes Lions International Festival of Creativity
The 64th Cannes Lions International Festival of Creativity is underway in France, awarding the brightest and most creative advertising, marketing
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Hype Becomes Reality for McGregor and Mayweather
Conor McGregor and Floyd Mayweather have turned the hype around their superfight into reality. The two sides reached an agreement
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Spider-Man Spins Sticky Web for Marketers
Marketing around the new Spider-Man movie has reached a fever pitch. Since the announcement of the film in April, brands
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New Standards Will Lead to Changes for Autoplay and Pop-up Ads
Pop-up ads and autoplay videos are a commonplace fact of life for Internet users. They can range from mildly annoying
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Television Viewers Use Social Media to Influence Networks
In 2017, watching television is a participatory event. Whether watching their favorite drama, news broadcast, late night show or live
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Derek Jeter Epitomizes Branding Excellence
Derek Jeter will be remembered as one of Major League Baseball’s greatest players of all time. He will be enshrined in
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Greenwich Branding Campaign Secures Public Funding
On May 8th, in a narrow margin of victory, the Greenwich Representative Town Meeting (RTM) voted 101-100 to keep a
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Dunkin’ Donuts Melts the Heart of a 5-Year-Old Hockey Fan
Through the spray of ice during the Rangers and Senators NHL playoff game, Dunkin’ Donuts melts the heart of a 5-year-old
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