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This week, our eye on crypto, the Fed cracking down on Ethereum projects, VIVE teasing a new product offering, Meta exploring cross-platform avatars (maybe, kind of), XR platforms announcing updates, and new brands in emerging tech.
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This week Walmart enters the Metaverse, BONELAB is available on Quest, Lenovo releases its new VR headset and NVIDIA launches an AI initiative to populate virtual worlds.
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In this week’s roundup, the PICO and Meta rivalry heats up, the Fed proposes a central bank digital currency, Zilliqa unveils its Web3 console and more.
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The past week brought new Web3 projects from Starbucks, Chipotle and Walmart, teasers from Pico Interactive and Doodles, and the rise and fall of cryptocurrencies.
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On September 15, 2022, Pew Research Center posted a discussion on Twitter Spaces about “What Will the Metaverse Look Like in 2040?” The panel included Isaac Mei and Lee Raine of Pew Research Center, Janna Anderson of Elon University’s Imagining the Internet Center, Avi Bar-Zeev of XR Guild, Kelly Bates, esq., of Interaction Institute for Social Change, Louis Rosenberg of Unanimous A.I., André Brock of Georgia Tech, Toby Shulruff of the National Network to End Domestic Violence, and Fred Kaufmann of Twelve Gates Foundation.
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This week’s major crypto moves, Disney’s AR-enabled short film Remembering starring Brie Larson, updates from Varjo and Magic Leap, and XR events in Somnium Space and Virbela.
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The recent McRTFKT virtual store combining elements of McDonald’s and Nike has raised the question, will brands be safe in the Metaverse?
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The first MTV Video Music Award for Best Metaverse Performance was awarded, the crypto bear market continues, movements at Snap, Meta and PwC, and social gaming giant Fornite could potentially be coming to VR.
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Limited edition Bored Ape themed M&Ms, developed in partnership with KINGSHIP and M&Ms, sold out quickly. United Talent Agency announced it is representing multiple celebrity NFT lines. And Bitcoin and Ethereum values remain unchanged.
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A stunning NFT display by Coach and substantial new funding for Ready Player Me offered brands and marketers a lot to be excited about in Web3 this week.
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