Macy’s launches parade metaverse experience with five NFT projects. (Business Wire)

Macy’s Parade Metaverse Experience and Varjo Teams up With Unity and Unreal

Our eye on crypto prices, a look at how institutional investors and crypto natives approach market instability, an innovative company working on “life subtitled,” major software integrations for XR headset maker Varjo, and XR experiences from Hot Wheels, Activision Blizzard and Disney and Macy’s Parade Metaverse experience round out this Thanksgiving week in Web3.

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Tom Brady, Gisele Bündchen and Steph Curry sued following the FTX collapse. (Getty)

Fallout From FTX Collapse and Nike Launches Home for Virtual Creations

This week crypto markets continue to reckon with the fallout of the FTX collapse and the Fed steps in while also exploring a digital dollar. Nike launches a home for virtual creations and continues exploring blockchain and Sony may be as well. Also, a number of fashion companies are teaming up on virtual try-on, and Nreal Air offers support for major gaming consoles.

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Snap and Amazon Fashion partner to create a seamless AR Shopping Experience. (Snap Inc.)

Snap Partners With Amazon and Ozzy Osbourne Plays the Metaverse

Our weekly eye on the charts, a look at big movements from the Polygon network, a new initiative from the XR Association, Ozzy Osbourne and Kenan Thompson appear in virtual worlds, Snap partners with Amazon, and a new opensource project steps up to fill the hole in our hearts and headsets left by the sunsetting of Firefox Reality a few years back.

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Blippar celebrates one year since the launch of its WebAR SDK. (Blippar)

Blippar Celebrates One Year of WebAR and Apple Publishes Its View on NFTs

In this week’s article: Crypto is in the green again, (unlike the stock market), ByteDance (owner of PICO) may be in hot water with the U.S. government (again), Apple’s app store guidelines aren’t friendly to NFTs, Blippar is celebrating a year of WebAR, an infographic explores wearables and privacy.

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