Greenwich Melts covers crypto, Web3 and the Metaverse.

Blippar celebrates one year since the launch of its WebAR SDK. (Blippar)

Blippar Celebrates One Year of WebAR and Apple Publishes Its View on NFTs

October 28, 2022October 28, 2022 Jon Jaehnig Apple, Bitcoin, Blippar, ByteDance, PICO

In this week’s article: Crypto is in the green again, (unlike the stock market), ByteDance (owner of PICO) may be in hot water with the U.S. government (again), Apple’s app store guidelines aren’t friendly to NFTs, Blippar is celebrating a year of WebAR, an infographic explores wearables and privacy.

The XR Association surpasses 40 members with 10 new additions in Q3. (The XR Association)

Crypto Web3

XR Association Adds New Members and Ripple in The Fed

October 21, 2022October 21, 2022 Jon Jaehnig HP, Joanna Popper, PICO, XR Association

Our eye on the charts, different Web3 approaches to scrutiny of cryptocurrencies, PICO reveals the enterprise version of their newest headset, rumors around HP’s VR projects, and news and numbers from the XR Association.

Mark Zuckerberg and Andrew Bosworth during Meta Connect 2022 keynote. (Meta)

NFT Web3

Highlights From Meta Connect, Spatial Collaborates With Landz and Zepeto Expands

October 17, 2022October 17, 2022 Jon Jaehnig Fed, Meta, PICO, Roblox, Soatial, Zepeto

Our eye on the crypto markets (and the Fed), updates from Spatial and Zepeto, a 10,000ft view of Meta Connect, branded events in Roblox, and bits and pieces from PICO, Snap, and a few others to watch.

Poolside in the West Elm neighborhood on Roblox. (West Elm)

Crypto Web3

Meta Explores Cross-Platform Avatars and New Brands in Emerging Tech

October 10, 2022October 10, 2022 Jon Jaehnig ByteDance, Meta, West Elm

This week, our eye on crypto, the Fed cracking down on Ethereum projects, VIVE teasing a new product offering, Meta exploring cross-platform avatars (maybe, kind of), XR platforms announcing updates, and new brands in emerging tech.

Walmart enters the Metaverse with Walmart Land on Roblox. (Walmart)

Crypto Marketing Metaverse VR

Walmart Enters the Metaverse and NVIDIA Seeks to Populate It

October 2, 2022October 3, 2022 Jon Jaehnig crypto, cryptocurrencies, Decentraland, Lenovo, NVIDIA, Walmart

This week Walmart enters the Metaverse, BONELAB is available on Quest, Lenovo releases its new VR headset and NVIDIA launches an AI initiative to populate virtual worlds.

The new PICO 4 VR headset rivals the Quest 2 from Meta. (PICO)

Crypto VR Web3

PICO and Meta Rivalry Heats Up

September 25, 2022September 25, 2022 Jon Jaehnig Fed, Meta, PICO, VR, Zilliqa

In this week’s roundup, the PICO and Meta rivalry heats up, the Fed proposes a central bank digital currency, Zilliqa unveils its Web3 console and more.

Starbucks announced a Web3 experience launching later this year. (Starbucks)

Crypto Web3

New Web3 Projects From Starbucks, Chipotle and Walmart

September 19, 2022 Jon Jaehnig Bitcoin, Chipotle, crypto, cryptocurrencies, Doodles, Ethereum, Pico Interactive, Starbucks, Walmart

The past week brought new Web3 projects from Starbucks, Chipotle and Walmart, teasers from Pico Interactive and Doodles, and the rise and fall of cryptocurrencies.

Pew Research Center assembled experts to discuss "What Will the Metaverse Look Like in 2040?" (Gremlin via Getty Images)

Metaverse

Five Takeaways From ‘What Will the Metaverse Look Like in 2040?’

September 18, 2022September 19, 2022 David Dowling AR, metaverse, Pew Research Center, VR, Web3

On September 15, 2022, Pew Research Center posted a discussion on Twitter Spaces about “What Will the Metaverse Look Like in 2040?” The panel included Isaac Mei and Lee Raine of Pew Research Center, Janna Anderson of Elon University’s Imagining the Internet Center, Avi Bar-Zeev of XR Guild, Kelly Bates, esq., of Interaction Institute for Social Change, Louis Rosenberg of Unanimous A.I., André Brock of Georgia Tech, Toby Shulruff of the National Network to End Domestic Violence, and Fred Kaufmann of Twelve Gates Foundation.

Disney Film Remembering Starring Brie Larson

Disney releases AR-enabled short film "Remembering" starring Brie Larson. (Disney+)

AR Crypto Web3

Disney Releases AR-Enabled Short Film ‘Remembering’ Starring Brie Larson

September 10, 2022September 19, 2022 Jon Jaehnig Brie Larson, Disney+, Magic Leap, Somnium, Varjo, Virbela

This week’s major crypto moves, Disney’s AR-enabled short film Remembering starring Brie Larson, updates from Varjo and Magic Leap, and XR events in Somnium Space and Virbela.